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Introduction
The e-books market seems to have been poised for greatness for many years, although the time has never been quite right. The launches of two popular handheld devices in the past two years (the Sony Reader and the Amazon Kindle) as well as the availability of applications to read e-books on devices like the iPod Touch and the iPhone have thrust e-books back into the spotlight, re-igniting interest from consumers, business users, students, and publishers. While technology and content issues remain, e-books have now taken their rightful place as an important strategic building block in many publishers' digital strategies, and account for an estimated 2.9% of the US book market.
This report provides:
- Data on the size of the global market for sales of e-book content, as well as segmented by geography and content type;
- Forecasts for future growth;
- Original research on how e-books are being used by business and professional users;
- Discussion of the trends that will shape this marketplace over the next five years;
- Essential actions for publishers pursuing an e-book strategy.
Pages: 38
Format: PDF 
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