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Introduction
Search, Aggregation & Syndication (SAS) is a global market segment of the information industry sized at $41.6 billion in 2007, representing 26.0% growth. It ranks third in revenue among the professional information market segments in the information industry, and accounts for 10.7% of the total $387 billion industry revenue. Led by Google, the segment continues to outpace the rest of the industry, as it has since 2003. This report provides Outsell’s final 2007 market size and share data for the SAS segment and analyzes significant trends and issues facing top companies and their markets.
This report includes:
- 2007 revenue, growth rates, and market share estimates for the top 50 SAS publishers;
- Segmentation of the SAS market by content format, business models, and geography;
- Analysis of the competitive landscape, including Outsell’s take on promising companies in the segment;
- Analysis of factors driving and inhibiting demand in the Search, Aggregation & Syndication segment;
- Essential actions for SAS publishers that want to create revenue opportunities, attract new buyers, and achieve competitive advantage.
Outsell maintains and continuously updates a database of over 7,000 publishers and information providers worldwide and uses a supply-side methodology to size the information industry.
Pages: 33
Format: PDF 
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