Wolters Kluwer Clinical Solutions Transforms Publishing DNA to Maximise Digital Opportunities
By Daniel Pollock, Outsell
Publication Date: May, 2008
Price: $495.00

  
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Introduction
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Wolters Kluwer’s Clinical Solutions (WKHCS) business unit, which reports into the Wolters Kluwer Health division, provides an interesting case study in digital publishing. WKHCS’ story is one of transformation: An established publisher uses the acquisition of a healthcare IT applications software company as a lever to transform its own DNA. WKHCS’ products and approach differ from those of its sibling business units and those used by its rivals. This report takes an in-depth look at WKHCS to see what we can learn from publishers wrestling with new types of digital content aimed at becoming embedded in user workflow.

This report contains:
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  • Company highlights, including the company’s history, mission, and products;
  • Analysis of factors that make WKHCS unique;
  • Details of the competitive landscape, including threats and opportunities;
  • Essential actions for publishers wishing to undertake the changes necessary to build compelling workflow tools combining software, content, and clinical insight.

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Pages: 11
Format: PDF PDF logo

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