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Introduction
This report identifies key characteristics of lawyers as information users, and helps information vendors understand lawyers’ habits, motivations, and purchasing patterns. It compares law-firm lawyers with in-house corporate lawyers and contrasts their (sometimes very different) information behaviors and preferences with those of a wider population of knowledge workers and professionals. Legal professionals voraciously consume content, spend a lot of time with it, and are willing to spend money on the information. For information providers, the data in this report identifies a number of opportunities to grow their businesses by better meeting some fundamental customer needs and characteristics.
The report analyzes:
- An overview profile of information use by lawyers, including top information types used and lawyers’ satisfaction levels with major vendors and products;
- Data and analysis of lawyers’ information habits and unmet needs;
- A detailed look at this group’s use of interactive media;
- Data and analysis of lawyers’ information spending and purchasing – the money flow;
- Essential actions for publishers and information providers serving the legal market.
Pages: 28
Format: PDF 
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