As governments look for ways to provide more personalized public services, they are increasingly looking to Constituent Relationship Management (CRM) to align service delivery with constituent needs. This report provides a technology assessment, evaluation of market impact and exploration of customer sentiment of leading solutions.
- Identifies which technology vendors that government agencies should shortlist when considering the purchase of a CRM solution
- Provides a comparative technology assessment of the CRM solutions offered by leading vendors in the government market
- Identifies which CRM solution providers have the most impact on the government market
- Oracle and RightNow have emerged as the leading solution vendors in the government space
- Lagan, Microsoft Dynamics and Salesforce.com offer solutions which are strong challengers to the market leaders
- Consona is emerging as a vendor which governments seeking strategic CRM implementations should explore
Reasons to Purchase
- Understand the topography of the competitive landscape for CRM in government
- Identify the strengths and weaknesses of leading CRM vendors and their solutions
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